Lisa Hanson, phd
About ME
insights are not sound bites
Insights are understanding
I have been a researcher for more than 20 years, working across cloud computing, SaaS, e-commerce, medical and consumer products. I architect research through design, execution and analysis to find answers to your most pressing business questions. My work is grounded in a diverse set of research methods to help you understand your customers, their needs and goals. Striking the right balance between qualitative and quantitative research, I have the experience to identify and quantify your most important customer insights.Â